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Archive for the ‘Sotheby’s International Realty’ Category

It has been an exciting few weeks! Atlanta Fine Homes Sotheby’s International Realty announced our companies top producers. The Cueny Team continues to provide exceptional service to our clients which enabled us to be the top small team (teams under 5 people) in the company again! Thank you to all of our clients for giving us the opportunity to work with you.

top producer slick

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reside magazineWhen you think about the history of the South it is impossible to not think about the roll Atlanta played in our region, as well as our nation’s history. We have historic homes, historic buildings and historic graveyards scattered across our great city. It is believed that the oldest existing property within the city of Atlanta dates back to 1856. Over 150 years ago, that is incredible! There are innumerable buildings is the city over 100 years old.

One of the reasons we have so many still standing is the care many people take in renovating these old homes. They carefully weigh the modern needs with the charm of days gone by and find a happy medium.

Sotheby’s International Realty knows this is a concern of their affiliate office client’s worldwide when undertaking a renovation of an older home whether it is on the National Historic Registry or not. Older homes are important to our heritage and homeowners value that, while trying to make those houses fit into the way we live today.

The quarterly publication of RESIDE magazine, Sotheby’s International Realty publication, focuses on this very topic. Professionals provide advice on historic renovations and how to manage the process, because we all know it can be a big one. To read the digital version of RESIDE click here, or stop our North Fulton office for a printed copy. While you are there we would be happy to talk to you about your real estate needs!

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3236 Balley Forrest Drive

Marketing trips benefit homes such as 3236 Balley Forrest Drive in Milton and many others around Metro Atlanta.

Today, I want to share with you one of the exciting perks of listing with Atlanta Fine Homes Sotheby’s International Realty. Sotheby’s is a worldwide brand that immediate brings to mind luxury and fine living when you hear the name. Often in order to match the perfect property with a new owner, we utilize our Sotheby’s affiliate network to market  homes not only outside of our great city, but outside of our country.

Jenny Pruitt, CEO and Founder, as well as David Boehmig, President and Founder of Atlanta Fine Homes Sotheby’s International Realty, will be traveling to Hong Kong this fall to promote our properties in the Metro Atlanta area to Asia’s most affluent buyers at Sotheby’s Hong Kong Autumn Sales of fine art, wine and jewelry.

It is exciting to be a part of a company that utilizes its resources to provide excellent client service.

Learn more about the Hong Kong event and others like it in this video.

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Today I am really happy to share with you my listing at 3045 Wills Mill Road in Cumming. I have seen a lot of beautiful homes being a real estate agent and this one is certainly a standout.

You will want to pinch yourself daily when you turn into the driveway of this unreal Creekstone Estates home. The gorgeous brick home takes your breath away with stone accents and trim details on the exterior of the house. The perfectly manicured lawn is lush with established landscaping bordered by mature trees.

3045 Wills Mill Road

An absolute dream!

The home has six bedrooms, six full baths and two half baths with details in custom woodwork and finishes around every turn! Standing in the foyer you are below a tray ceiling with a home office on one side and the formal dining room on the other. Both rooms have wainscoting and large windows with transoms. The office is appointed in deep, rich tones, while the dining room is light and airy letting the focus fall on the chandelier and accent wall.

office with dark wainscoting

Elegant home office.

From the foyer you can also see the custom ironwork on the staircase and the coffered ceiling in the front living room. The living room ceiling has been painted a contrasting color and adds wonderful visual interest to the open room.

Coffered Ceiling

Stunning color accent on coffered ceiling adds depth to the open room.

Continue on through the house and you will find a dream of a kitchen, breakfast area and family room. The three rooms are all open to one another and allow for endless conversation. The kitchen has been well-appointed with copper farmhouse sink, contrasting island, decorative spindles on the cabinetry, glass fronts on a select few of the upper cabinets and three beautiful pendant lights over the raised bar. Of course a home of this caliber also has stainless steel appliances, tile backsplash and granite countertops.

open floor plan

Open kitchen, breakfast and family room.

The breakfast area has access to the back deck, while the family room has a vaulted ceiling and stone fireplace with access to a screened porch with an additional fireplace. The screed porch is more of an extra living space than an actual porch. It will provide year round enjoyment for everyone.

Of the six the bedrooms the master suite and one additional bedroom with full private bath are on the main level. The main level also has two half baths, what a great bonus when entertaining!

The master suite has been panted a decadent chocolate color with contrasting white trim work. There is a double tray ceiling and access to that amazing screen porch. The master bath has split vanities, oversize tub and a shower with dual showers and frameless glass door and half wall. The cabinetry is in an antique cream finish and the tile is a natural colored stone.

chocolate brown bedroom

Lots of windows, access to screened porch and luxury are all in this master retreat.

All bedrooms are very spacious with great closets and ample room for all of your furniture. Three of the bedrooms are on the second level and one is on terrace level, each with a private bath.

On the second level, in addition to the bedrooms, you will find a built in desk area for a homework station, home office or any other work you can dream up. It is well lit by sunlight and showcases how well this home was designed to maximize space.

The terrace level has a bar in the media/family room, game room and access to the amazing back yard. There is currently a playset and trampoline, but with this much space you may have other plans for the yard! The possibilities are endless!

Playset and trampline

What would your dream backyard look like? There is ample room to create it here!

Creekstone Estates is zoned for Shiloh Point Elementary, Piney Grove Middle and South Forsyth High School. You are also just minutes away from Peachtree Parkway with shopping venues, such as The Avenue at Forsyth and unlimited dining options.

The neighborhood is a swim/tennis community with numerous extras. There is a fitness center in the two-story clubhouse, playground and waterslide.

This is a great home and I am excited that is one my current listings. It will make someone very happy for years to come. Call me today, so I can show it to you. Click here to see more photos and here to watch a video showcasing the property.

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Sometimes I read articles that make me a little bit upset. I read one of those last week and I spent a couple of days thinking about this

pocket listing

Do you know what pocket listings are?

post before publishing it. Maybe your saw the article, “Secret Pocket Listings in Hot Markets are Back” on cnnmoney.com.  Sotheby’s International Corporate also saw it and they posted a link to it on their weekly wrap-up. I was contemplating writing about it when I saw they had linked to it.

From cnnmoney.com

The housing rebound has given new life to an old, but little-known sales practice called “pocket listings,” where agents reserve homes for serious buyers only.

Most homes that are put up for sale are posted on databases called multiple listing services (MLS), on which agents share information with one another in order to find buyers. There are open houses on Sunday afternoons and listings posted on real estate websites.

But with pocket listings, properties are kept under wraps and brokers only show them to people they expect will put money down if the property and the price are right, said Richard Smith, CEO of Realogy, the parent company of Coldwell Banker, Century 21, Better Homes & Gardens and other real estate brokerages. Ideally, the buyer has deep pockets and is willing to pay in cash, fast.

“High-end sellers often don’t want to have the world coming to their property,” said Michael Izquierdo, a Los Angeles-based real estate agent and acquisitions manager for LAPocketListings.com. “When it’s put on the MLS, sometimes the next morning you see people standing outside the property, hoping to talk to the sellers.”

Continue reading here.

Did you read all of that? Sometimes things come across pretty poorly in a news article.  The reality is that through our agent relationships and contacts and our database (friends, family, network) often successful agents and established brands such as Atlanta Fine Homes Sotheby’s International are promoting a property prior to putting in the FMLS service. There is something intriguing to all buyers about seeing a property “before it is listed”…just like in the height of the market everyone loved to see a “Just Listed” property…

I don’t think it means you necessarily get a higher price or that you will only get a serious buyer, but that you have a unique opportunity if it makes sense and you and your agent are in agreement.

It means to a seller that they will have the opportunity to promote their house to a more exclusive audience of agents, build a little bit of a marketing buzz, and hopefully get a solid and strong offer they can agree on with a buyer. If you don’t sell as a quiet listing, you and your agent can together do some revision on condition of the property, marketing, and price and list officially after gaining some market insight.

That said, the old saying of you “can’t sell a secret” still applies and often the best way to sell and deliver the highest possible price is to list with an agent that incorporates FMLS so that you gain the exposure of a large buying audience.

 

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Being affiliated with a company such Sotheby’s International Realty allows me to provide my clients with services not available to

Photo of room designed by Armani Casa

Armani Casa Interior Design. Photo Giorgio Armani archives via Architectural Digest.

every real estate agent. Sotheby’s is always looking for ways to provide exceptional service to their clients. With that goal continually in mind, Sotheby’s International Realty Affiliates, LLC announced an exclusive partnership with Giorgio Armani’s furnishings and interior design company, Armani/Casa.

Sotheby’s International Realty Affiliates, LLC press release

The program provides Sotheby’s International Realty affiliates with the opportunity to introduce their clients to Armani/Casa Interior Design Studio’s services for luxury private residences and real estate projects.

“There are many synergies and opportunities for Armani/Casa and the Sotheby’s International Realty brand,” said Wendy Purvey, chief marketing officer, Sotheby’s International Realty Affiliates LLC.  “We share the same desire to offer clients a sophisticated and elegant lifestyle no matter where they are in the world.  Our discriminating customers now can benefit from the valuable design resources of Armani/Casa to further enhance the uniqueness of their home.”

Armani/Casa Interior Design Studio launched in 2003 in response to client demands for complete projects conceived according to the Armani style and philosophy and provides clients with a comprehensive design service to handle different projects, from room decoration to complete architectural planning, under the personal creative direction of Giorgio Armani.

The Sotheby’s International Realty network currently has 12,800 sales associates located in approximately 660 offices in 47 countries and territories worldwide.  Each office is independently owned and operated.

It really is wonderful to be part of a company that is always looking for ways to improve the service they provide to their clients!

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2300-Loring-Oak-Place-on-WSJ.comI know I’ve said it before, but I have to express again how thankful I am for our company, Atlanta Fine Homes Sotheby’s International Realty, and our brand. We are the true international real estate company in Atlanta and the brand provides some of the greatest benefits for my clients.

The Sotheby’s International Realty® brand’s strategic media plan provides unique exposure to listings via well-known media moguls including: The New York Times, The Wall Street Journal, BBC, The Daily Telegraph, Financial TimesSouth China Morning Post, YouTube and Google.

I am thrilled to announce that my listing at 2300 Loring Oak Place will be featured this weekend on The Wall Street Journal’s real estate page. You may remember seeing this stunning property video on the blog here – but it will be worth the extra click to see it once again on WSJ.com! The video will run tomorrow, Friday, December 14, and again on Saturday, December 15.

The Sotheby’s International Realty brand’s exclusive relationship and collaboration with the Wall Street Journal provides global reach and exposure for the listings our brand represents.

Are you interested in gaining exclusive exposure for your home? Contact me and we can discuss how Sotheby’s International Realty can benefit your personal home.

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